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UPC 9781936863402 Weighing Anchors 

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ISBN 9781936863402 - Weighing Anchors

ISBN 9781936863402

Weighing Anchors

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Product Name: Weighing Anchors

ISBN 9781936863402

Description : Evening News Stars Often Fail Us. Can You Spot Their Mistakes?Longtime network newswriter Mervin Block doesn't just watch and hear evening newscasts; he listens. Block, who wrote for Walter Cronkite and other anchors at ABC, CBS and NBC, examines today's network anchors, their scripts and their journalism. Instead of writing about anchors' delivery, wardrobe or favorite desserts, he points out distortions, deceptions, discrepancies and abuses of broadcast writing style. Block shows how newscasters: fudge facts, tinker with time, label stories exclusive that aren't, utter grammatical grotesqueries, present old news as breaking news, exaggerate medical news, hammer home hype, boast about routi

ISBN 9781936863402 Weighing Anchors

ISBN: 9781936863402
EAN-13: 9 781936 863402
ISBN-10, Asin and Amazon's sku: 1936863402
Gtin: 09781936863402

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EAN-13: 9 781936 863402
ISBN-10 , Asin and Amazon's sku: 1936863402
Gtin: 09781936863402