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UPC 9781935439530 The Hidden Persuaders 

 
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ISBN 9781935439530 - The Hidden Persuaders

ISBN 9781935439530

The Hidden Persuaders
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Product Name: The Hidden Persuaders

ISBN 9781935439530

Description : One of the best books around for demystifying the deliberately mysterious arts of advertising."-Salon"Fascinating, entertaining and thought-stimulating."-The New York Times Book Review"A brisk, authoritative and frightening report on how manufacturers, fundraisers and politicians are attempting to turn the American mind into a kind of catatonic dough that will buy, give or vote at their command-The New YorkerOriginally published in 1957 and now back in print to celebrate its fiftieth anniversary, The Hidden Persuaders is Vance Packard's pioneering and prescient work revealing how advertisers use psychological methods to tap into our unconscious desires in order to "persuade" us to buy the pr

ISBN 9781935439530 The Hidden Persuaders

ISBN: 9781935439530
EAN-13: 9 781935 439530
ISBN-10, Asin and Amazon's sku: 1935439530
Gtin13: 9781935439530
Gtin: 09781935439530
price data : $13.59 - NewCondition - InStock




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