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UPC 9781135743871 New Horizons in Arts, Heritage, Nonprofit and Social Marketing  

 
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ISBN 9781135743871 - New Horizons in Arts, Heritage, Nonprofit and Social Marketing

ISBN 9781135743871
New Horizons in Arts, Heritage, Nonprofit and Social Marketing

   Barcode ISBN 9781135743871

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Description 9781135743871
Arts, heritage, non-profit and social marketing today comprise key components of the contemporary marketing management scene. Governments, charities and voluntary sector organisations throughout the world are increasingly involved in the development of marketing campaigns, and more and more of these organisations are likely to be at the cutting edge of the application of the very latest marketing methods. Research in the arts, heritage, non-profit and social marketing fields is intellectually rigorous, relevant for user communities, and has a great deal to offer to marketing theory as well as to promotional practice.This book presents a collection of stimulating articles that report some of 9781135743871
price data
$64.00
ISBN-13
9 781135 743871
ISBN-10, Asin and Amazon's sku
1135743871
New Link Scanned 9781135743871
2017-10-17 05:51:58

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