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UPC 9781118740033 Big Data: Understanding How Data Powers Big Business 

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ISBN 9781118740033 - Big Data: Understanding How Data Powers Big Business

ISBN 9781118740033
Big Data: Understanding How Data Powers Big Business

   Barcode ISBN 9781118740033

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Description 9781118740033
This book provides how to advice and a series of pragmatic methodologies (with accompanying hands-on exercises) for helping organizations leverage big data analytics to power, or re-wire, their value chains. Organizations struggle identifying where and how to leverage these new structured and unstructured data sources and new big data technology innovations to delivery business value. Consequently, many organizations default to taking a technology-led approach to their big data strategies.Leading companies find ways to leverage data - especially new sources of data - to tease out new insights about their customers, products, operations, competitors and markets. And these organizations lev 9781118740033
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9 781118 740033
ISBN-10, Asin and Amazon's sku
New Link Scanned 9781118740033
2019-01-15 15:35:13

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