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UPC 9780771055461 Understanding Me 

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ISBN 9780771055461 - Understanding Me

ISBN 9780771055461
Understanding Me

   Barcode ISBN 9780771055461

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Description 9780771055461
Unbuttoned McLuhan! An intimate exploration of Marshall McLuhan's ideas in his own words In the last twenty years of his life, Marshall McLuhan published often in collaboration with others a series of books that established his reputation as the pre-eminent seer of the modern age. It was McLuhan who made the distinction between hot and cool media. It was he who observed that the medium is the message and who tossed off dozens of other equally memorable phrases from the global village and pattern recognition to feedback and iconic imagery. McLuhan was far more than a pithy-phrase maker, however. He foresaw at a time when the personal computer was a teckie fantasy that the world would 9780771055461
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9 780771 055461
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New Link Scanned 9780771055461
2018-06-19 11:45:10

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