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UPC 9780470538456 The Digital Handshake 

 
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ISBN 9780470538456 - The Digital Handshake

ISBN 9780470538456

The Digital Handshake
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Product Name: The Digital Handshake

ISBN 9780470538456

Description : Practical applications for using social media to boost your businessEven today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are losing their effectiveness and how to solve the problem using social media to corral elusive consumers. It explains the best practical business applications in current use and how you can use them to ramp up your business. Using case studies gleaned from real businesses, author Paul Chaney shows you how companies both large and small that can tap social media to mitigate market changes and reap valuable business benefit in the real world. Explains ho

ISBN 9780470538456 The Digital Handshake

ISBN: 9780470538456
EAN-13: 9 780470 538456
ISBN-10, Asin and Amazon's sku: 0470538456
Gtin: 09780470538456





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EAN-13: 9 780470 538456
ISBN-10 , Asin and Amazon's sku: 0470538456
Gtin: 09780470538456