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UPC 9780199313990 Beyond Pleasure and Pain: How Motivation Works 

 
Image of ISBN 9780199313990
 
ISBN 9780199313990 - Beyond Pleasure and Pain: How Motivation Works

ISBN 9780199313990

Beyond Pleasure and Pain: How Motivation Works
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Product Name: Beyond Pleasure and Pain: How Motivation Works

ISBN 9780199313990

Description : How does motivation work? The classic answer is that people are motivated to approach pleasure and avoid pain, that they are motivated by "carrots and sticks." But to understand human motivation, it is necessary to go beyond pleasure and pain. What people want is to be effective in their life pursuits, and there are three distinct ways that people want to be effective. They want to be effective in having desired results (value), which includes having pleasure but is not limited to pleasure. They want to be effective in managing what happens (control) and in establishing what's real (truth), even if the process of managing what happens or establishing what's real is painful. These three disti

ISBN 9780199313990 Beyond Pleasure and Pain: How Motivation Works

ISBN: 9780199313990
EAN-13: 9 780199 313990
ISBN-10, Asin and Amazon's sku: 0199313990
Gtin: 09780199313990





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EAN-13: 9 780199 313990
ISBN-10 , Asin and Amazon's sku: 0199313990
Gtin: 09780199313990